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Author Topic: Users Want to Regulate the Advertising They See  (Read 722 times)

Offline meejay

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Users Want to Regulate the Advertising They See
« on: July 14, 2018, 06:31:08 PM »
Users can not regulate the advertising they see. There is only one solution around and it is adblocker. There are 615 million devices that use adblocker around the world today with a 30% year on year increase.

Since advertising is the main revenue stream for the existing social platforms they treat their users as passive consumers of content and advertisement. For this reason, a central body determines who, where and when to advertise. Meanwhile advertisers offer distinct commercial packages to distribute their messages. On the contrary users have no control on the advertisement traffic.

HowDoo will provide users and communities payments for the advertisements they have agreed to consume. In addition, users as individual or communities will have two options either adjusting the amount of advertisement they are going to consume or not to see any at all. Those who accept to consume advertisements will be rewarded by the percentage (depends on the overall proof of contribution score) of advertisement fees paid in μDoo tokens by advertisers.

You would check the details at project website and whitepaper:
https://howdoo.io/
https://howdoo.io/wp-content/uploads/2018/04/howdoowhitepaper.pdf

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Users Want to Regulate the Advertising They See
« on: July 14, 2018, 06:31:08 PM »

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