Although the extensions are .eth or .nft instead of .com, the fight over territory and trademarks remains the same.After rampant cybersquatting caused headaches for some of the world’s largest brands, lawmakers enacted two pieces of legislation in 1999 designed to curb the practice: the Anti-Cybersquatting Consumer Protection Act (ACPA) in the United States, and ICANN’s Uniform Domain-Name Dispute-Resolution Policy (UDRP). ACPA aimed to prevent cybersquatters from registering Internet domain names containing trademarks for the purpose of selling those domain names back to the trademark owners, while the UDRP provided trademark holders with the right to enjoin or obtain a transfer of a domain name that uses its trademark or could cause confusion around it.
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