- Honestly speaking, I did some research on old coins, and I discovered that most of the old coins started when the intensity of the hype that they did before and the others that became their ATH was too much when they started to enter the crypto space, then when there was a massive drop in price and they were no longer able to reach or surpass their previous ATHs.
Although others continued to raise their tokens as time went by, others remained stagnant because they didn't do any innovation with their tokens, unlike ETH, which, even though it took a long time, the innovation was continuous.
You are right, many coins, as you mentioned, experience hype and touch ATH and then find it difficult to touch ATH again. but if their team consistently improves by having a marketing team for good promotions, the coin will become hype again and reach ATH, and also improvements to the project must be carried out regularly so that users don't abandon it.