What to expect from Bitget's rebranding after hitting 20 million user base

[Maxicreed]

The exchange announced the rebranding today via their twitter handle and cointelegragh and the highlight of the news was the new motto: "Trade Smarter" rather than the previous "Better trading, better life" with a little modification on their logo
The new slogan may have been borne out of their success story from copy trading which I guess has been able to ease beginners adventure into the crypto space. Newbies usually get frustrated when they lose frequently on trades but with their AI enabled copy trading features, adoption has been seamless with an impressive data (110k+ pro trader and more than 540k+ followers copying trades) which put them as the largest crypto copy trading exchange.

Evidently, this growth isn't far from the successes recorded by those copying trades from the long list of their carefully selected pro traders. Bitget have also announced that over $350 million PNL has been realized. How do they get this far in just 5 years?
My best and obvious guess is they have a wide range of copy trading features that meets various traders appetite.
>Futures copy trading
>Spot copy trading
>Bot copy trading etc
A peep to their website would expose you to more insights.

My trading experience actually started with Bitget copy trading because it allows you to analyze the total profit, AUM (assets under management), ROI ( return of investment) and the win rate of each of the elite trader because the higher the wining rate the more you are likely to make profit. This feature could indeed the obvious reason they were able to reach more than 20 million users in just five years. obviously more could be on card as the rebranding may come with more exciting features that will ease trading for their teaming users.

This is not a financial advice but me sharing my experience with on the platform after learning about the reason for their rebranding and i will appreciate your own opinion not just on Bitget but with copy trading as a tool to encourage adoption

[Kizozo]

How does this rebranding translate to users advantage?

[Maxicreed]

How does this rebranding translate to users advantage?

Rebranding came with a more appealing logo and of course you might have read the part that also explains the choice of the new slogan 'trade smarter'. They recent deployment of an AI trading bot with features to fit our different trading appetite could ease trading and help on board new users not just to Bitget but the crypto community.

 So rebranding will be beneficial to users cos: the logo will be more appealing, the deployment of an advanced Ai trading bot will ease trading and that where 'Trade Smarter' come in cos it will definitely ease trading

[Mega Mind]

I think the rebranding is just one of the ways to show the team is taking steps to ensure they meet users need and they have users' interest at heart and there's plan to keep aiming for more in the coming years. I'm fascinated by the change in slogan.

[cryptoworld1]

Bitget recently reached the 20 million registered users landmark after integrating with Bitget Wallet (known as Bitkeep before), a considerable achievement since the exchange was launched in 2018. At present, over 110,000 traders are contributing their trading strategies to the platform, with around 540,000 following them and leveraging their experience. The launch of copy trading on Bitget had a significant impact on the results it achieved in H1 2023, attracting over 29,700 new elite traders, 169,800 new followers, and a total of over $74 million in generated profits.