Yuga Labs signs with veteran music manager and tech investor Guy Oseary to help expand the popular Ethereum NFT brand. Today, Yuga Labs announced that it has signed with longtime music manager and tech investor Guy Oseary to explore media opportunities across various potential formats, including film, television, music, and video games.
The deal comes following August’s news that Larva Labs, the creators of the influential CryptoPunks NFTs, signed with United Talent Agency (UTA) for similar aims. Over the weekend, Creative Artists Agency (CAA) announced that it signed pseudonymous NFT collector 0xb1—who owns Bored Ape NFTs, among others—to monetize their collection through licensing and partnership deals.
Oseary is the manager for U2 and Madonna, and was formerly chairman and CEO of Maverick Records. He is also the co-founder of venture capital firm Sound Ventures, alongside actor Ashton Kutcher. Through Sound Ventures, Oseary has invested in crypto companies such as Dapper Labs and OpenSea.
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