As an investor myself, I am always looking for something that can give me the highest rate of ROI and one of the big reasons why cryptocurrency seems to be the most exciting investment vehicle is that this is one of the very few where you can literally find projects that can do x10 or even more than x100 in the market. However, with that kind of high potential, the industry is also sadly riddled with scams and frauds hence it would not so that easy to vet, analyze and decide on which of the new projects will really make it. This is surely an industry where the saying "big risks big rewards" can be so true. Now, with that in mind, one must be careful and must laser focus on projects that will soon be a part of the CMC list and can be valuable in no time at all. One criteria is if it is being supported by reputable platforms in the crypto industry...and they are usually announced to the public as endorsement and support can be a big thing for others to also follow suit. Still, one must do due diligence and must be careful and weight things before arriving at a decision to open up one's wallet or invest time to promote the project.