Real Madrid and LAVA to Launch Smart Ticket NFT Experience on Flow

[RSRS]

The idea of smart ticket NFTs will allow Real Madrid to elevate the fan experience to a higher level.

LAVA, the next-generation real-time API software platform, has authorized the Real Madrid Football Club to issue smart ticket NFT assets on Flow. These tickets can be collected and exchanged by fans all around the world.

The premiere launch of the smart ticket NFT took place at Santiago Bernabeu Stadium at the match against Sheriff Tiraspol on 28th September. The NFT helps a specific group of fans and partners to gather exciting rewards on their digital smart tickets. The fans can, later, redeem the digital currency which can be utilized in accessing exclusive digital items curated especially for the event.

While this is true, everybody is aware of the enormous audience and reach Real Madrid enjoys. The fandom of the club is immaculate, with it being able to generate an international community of approximately 600 million people. Non-Fungible Tokens will allow the club to reach out to many fans beyond just the football stadium.

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