Appsolutely is a 5-year old company whose expertise is in loyalty programs and analytics. Recently, the company launched a new project – Loyal Coin. During the DTS 2018 Summit, Appsolutely founder Patrick Palacios discussed what it was like to run an Initial Coin Offering (ICO) for Loyal Coin.
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Loyal Coin is a project built on the NEM blockchain. It is a rewards platform that aims to bring merchants and customers under one rewards system. Any loyal coin you get can from one merchant can be used in other partner merchants. To know more, please check our introductory article on Loyal Coin here.
Source: https://bitpinas.com/news/appsolutely-how-to-do-ico-right/ (https://bitpinas.com/news/appsolutely-how-to-do-ico-right/)