What's your take on coin/token shilling?

[Pegasus]

I'm allergic to shilling, to be honest. I couldn't even accept when Elon Musk shilled Dogecoin (Elon is one of my favorite entrepreneurs). According to my definition, shilling is the act of saying without any proof or argument. For example: "Bitcoin Cash is a good coin" or "Bitcoin Gold is superior to bitcoin"... But when you say the same and give acceptable reasons for your arguments, can't say it's shill anymore. Up to date, McAfee and Tom Lee are some of the most annoying shillers in the crypto world.

[TERENCIO]

I have nothing against shilling and I also shills sometimes but as long you won't mislead other people just to buy your bag. One thing I noticed, shilling happen only when the market is bullish but the when the market is bad , those crypto shillers, experts are gone.