Well, the first one is actually a coin, not a token, with its own chain and not piggy-riding on either Ethereum or Solana.
As for the hype around them I think it has actually died down, the exchange tokens were all the rage back in the last bull run, and after the FTX and Luna crash I doubt anyone will be that thrilled to put their money in them, besides they act like a security, one beah of the said exchange and your coins goes against the market.
I don't see any fomo forming around them for a while, and with more regulations, I see fewer exchanges trying to do it.