Enkronos App Set A New Standard For Advertising

[Kryptarion]

One of the many important operations of any business is brand marketing.

Exceptional promotion and brand marketing has been one of the most outstanding characteristics of big companies and enterprises. Even the best products will make no sale or fail to succeed without proper product promotion. For a long time coming, mega enterprises invest so much resources into marketing their brand and product to the public; but this has always been done using old fashioned techniques. Only until recently with the advancement in technology before businesses and corporate enterprises are able to apply more sophisticated methods such as Artificial Intelligence, applications and other dedicated tools to help to reach the right audience.

With advancement in technology, we see businesses adopting the latest techniques to effectively create awareness of their brand and product to the public. Advertising is more direct and specific - brands now have target markets their products.

There hasn't been a way to evaluated the effectiveness of a marketing awareness. It was only recently when brands started using digital advertising to engage the market that the Region Of Interest on a marketing became meSPAM BANble. Since marketing involves massive investments, businesses monitor the ROI on any product marketing campaign. Although the main aim of brand and product marketing in this modern era is to win more customers and to penetrate the market, the morals behind how it's done is rather gray

Market awareness and advertising involve massive data about the market. To carve out ROI, companies need the right information about the market and how their product will fit with the people. While it is necessary to use information to engage the market and communicate their product to the public, there is a big question about the ethics and morals behind how companies utilize confidential and private information about their customers to promote their brand and product.

Quite a number of big companies like Facebook and Google are guilty of wrongly using people's information for advertising. As a matter of fact, estimate put the level of unethical engagement in modern-day marketing at around 70%. And while marketing and advertising is important to both small and big businesses, such a degree of unethical practice will only harm the business on the long run.
A new marketing app project aims to disrupt the marketing industry by integrating the blockchain technology to enable a transparent and more ethical approach in advertising.

Setting The Industry On A New Path
Enkronos app is leveraging the utility of blockchain technology to change the status quo of how marketing and brand/product promotions should be done. The idea of Enkronos App is to centralise the concept of marketing and how businesses and enterprises engage with their customers. As advertising involve so many aspects in order to reach the right customers, Enkronos App has developed multiple applications with dedicated functionalities to suit whatever kind of strategy.

Rather than just creating a platform that will only allow advertisers to promote their brand and products, Enkronos Apps will also let advertisers create any application that suit whatever specific kind of solution they intend. Enkronos App is cored on bringing ethical solution to advertising by leveraging the blockchain technology and also improve on the methods of engagement by providing the right tools and technology like data and AI.



Marketing on Enkronos App will give advertisers the opportunity to publish complex solutions that can solve specific company problems. Enkronos Applications are designed on a highly modular concept and protocol to allow for easy scaling and also to make alterations and improvements easy and neat.

Enkronos Apps have built applications that allow content creators to see feedbacks and use the information to further improve on their marketing approach. The applications also have the ability to process and manage all the different sources of data together which can very easily be accessed on the dashboard.

Providing A Transparent Solution.
Data usage in advertising raises the issue of respect and ethical misconduct on the utilization of information for marketing. This is a challenge that has plagued the advertising industry for a long time. The lack of solution to this problems has created significant uncertainty in the stock market and lead to a sizable collapse in shares of big companies like facebook. The Enkronos Apps platform is built to offer solution utilising Artificial Intelligence and big data for effective advertising and marketing in the most ethical way.



The main mission of “Enkronos Apps” is therefore the realization of a completely transparent and trusted ecosystem that can not be manipulated - a system that is publicly accountable and guarantees full ethical conduct in advertising.

Enkronos App will utilize the transparent and trustless benefit of blockchain technology to register transactions done with the ENK token. This will assure the public of the transparency of the Enkronos ecosystem.

Essential Links
Site: https://ico.enkronos.com
Whitepaper: https://ico.enkronos.com/wp-content/uploads/2018/05/EnkronosApps_WP_1.4.pdf

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