Bitcoin hangs near the chasm of the adoption curve and its price looks similar to Apple’s stock in 2008 before it broke out with a 520% rally.
In 1962 sociologist Everett Rogers published the well-known book Diffusion of Innovations in which he classified consumers in the following five groups: Innovators, Early Adopters, Early Majority, Late Majority, and Laggards.
Since its creation, the above chart has become widely used among many industries, although new technologies have better synthesized such research. The graphic flawlessly describes how each group's psychological profile reflects on consumer habits and how they approach innovative products and services. One of the most important areas to note is the clear breaking point known as the chasm.
More info:
https://cointelegraph.com/news/bitcoin-is-the-new-apple-how-btc-price-could-reach-60-000-by-2023