The price of Bitcoin is increasing because of FOMO, that's true, but at the same time, bitcoin has a blockchain and has an affordable price, so at the beginning of the Bitcoin transaction it was used to pay for pizza, nobody knew that bitcoin price would reach $ 20k in 2017.
But the price of Bitcoin is increasing due to the demand, using Bitcoin to pay for $ 100k worth of items only needs to have 5 BTC with easy transactions without transaction limits per day like banking.
Therefore, the bullrun in 2020 looks like it will reach a new ATH, everything will be seen when the number of requests from BTC this year.