When the crypto market is bullish, newbies hesitate to make a decision, whether to buy but when the price goes up, everyone tries to buy and when the price goes down, some new investors who are already panicking sell it.
This is a normal market situation and when the Hype comes, then some people try their luck and sometimes ignore the losses even if they are small, because they want to keep the most of the money they have so they don't big lose.