Ferrari & Metaverse

[Oxumare]

Ferrari is preparing to move its brand to the metaverse. For this, the company announced that it has also established a department focused on digital services.  This department will act as a department focusing on digital services, exploring opportunities in virtual reality, gaming and social media.

Addressing a serious audience in Formula 1, Ferrari is therefore a brand that has the potential to attract serious attention both in metaverse and NFTs.

https://www.bloomberg.com/news/articles/2022-02-02/ferrari-wants-to-take-real-world-wow-factor-to-the-metaverse