[Crypto Career Offer] Director of Marketing Operations - Remote

[JobHunter]

Director of Marketing Operations - Remote

What You'll Do
Architect QuickNode’s marketing technology stack. QuickNode runs dozens of martech applications, from complex marketing automation platforms like HubSpot to simple point solutions like Crunchbase. Own and manage the selection, implementation, integration, administration, and budgeting of these systems
Own reporting and analytics throughout the sales funnels, across demand generation, digital marketing and ABM. This includes the development and maintenance of global performance dashboards, marketing metrics, campaign performance reports, etc.
Monitor service level agreements (SLAs) and conversion rates across Marketing and Revenue funnels, and identify areas that need attention or opportunities for growth
Advise and partner with cross-functional stakeholders to ensure proper alignment, create data-driven strategies, and roll-out marketing best practices and engagement tactics
In collaboration with the Development Experience team, your team will be responsible for powering the infrastructure of the quicknode.com corporate website, including ownership of the CMS, CDP, and personalization tools
Create a Center of Excellence (COE), through strong written and video-based documentation, to enhance onboarding, training, and execution of the marketing team
Assess, develop, and implement data governance policies and manage marketing data to ensure accuracy and completeness. Proactively address potential issues with deliverability, automation, or data quality
Optimize lead scoring, lead flow, and distribution methodology to ensure quality leads are passed to our Sales teams for qualification and increase efficiencies and conversion rates
Manage and lead the marketing operations team by establishing priorities, allocating resources, and serving as the subject matter expert on marketing operations and marketing automation guidelines
What You'll Bring
7+ years experience in B2B business functions, preferably GTM-facing, with 3+ years directly leading a Marketing Operations team
Expert-level experience and fluency in the terminology of CRMs (Salesforce), MAPs (HubSpot), CMSs, CDPs, and more. This will be a hands-on role
Strong analytical with proven experience interpreting sophisticated data sets and translating insights into actionable reports
Proven track record of strong communication and documentation skills to streamline operations with quantifiable results
Deep understanding of lead management and customer lifecycle models
Strong project management with demonstrated experience running multiple programs, priorities and deadlines, while developing and implementing process improvements and documentation
Creative problem solver with excitement to work on new and challenging projects

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