For decades, the path to success for start-ups was clear: raise money from venture capitalists, and either start trading in the public markets or sell to a bigger competitor.
These days, however, there’s a buzzy alternative that carries ever-growing promises: the initial coin offering, or ICO. No longer do companies have to sell shares of themselves to big investment firms. Coin offerings allow start-ups to go directly to individual investors over the internet, selling digital currencies akin to Bitcoin that can be used for some service that the companies build.
iba pa:
https://www.financemagnates.com/cryptocurrency/news/despite-a-bear-market-cryptocurrency-investors-see-a-glimmer-of-hope/