Influencer as a job has always been a little confusing to me because it is usually not tangible. I get it when one person has a lot of followers and they use it for affiliate marketing, because that actually does provide a proof, you just provide a link, and if anyone buys anything from your link then you get a cut. But aside from that, just to share stuff and what not? Thats not really something we can calculate, and people end up paying THIS much money? That makes absolutely no sense to me at all, it is totally weird and definitely should be avoided at all costs, FTX was a mismanaged company, so I am not shocked by this news.