The media is crowded with various new tokens and projects, everything looks great, and profit is almost guaranteed. It's risky, but how smart is it to invest in new tokens?
I came across (in an FB group) a short analysis, the numbers look worrying and we are in a so-called "bull run"
The best-performing tokens listed on Binance since the beginning of the year.

People overrate Binance too much if you ask me, but aside this, the Altcoin market in general; at this very moment is not good at all, I invested around $1200 in a promising Altcoin, what that investment is worth at the moment is around $250 dollars, it's really painful and disappointing but all the same, what I can do, we have no choice but to wait for the altseason to come, perhaps, majority of this Altcoins are going to see a bounce back from this current losses.
And by the way, we are not in a bull run, I mean, where did you even get this idea that we are In a bull run, if this is how previous bull runs happened, or behaved, then it simply means that the term "bull run" possibly won't even exist in crypto.