This just confirms that in the world of cryptocurrency, we are indeed in a big rollercoaster ride and Bitcoin can be affected by seasonal trends where taste of investors can come and go. I am sure that eventually Bitcoin will assert its leadership and that memecoin is just a temporary respite where people can be making good gains (as well as losses, of course) where there are hypes all around promoting this and that pump and dump projects. This also highlights the fact that many are getting bored waiting for the big bull run of Bitcoin so many can be turning their attention and pockets to memecoins in the meantime.
Something seems to have changed in the crypto market. In previous cycles, after BTC rallied, top coins such as ETH, BNB, and XRP would experience significant price increases, not memecoins, despite DOGE being in the market for a long time. In this cycle, we've seen memecoins rally immediately after BTC surge, and many investors believe that memecoins have absorbed the inflows into ALTS, preventing us from having an altseason.
I can't explain the current popularity of memecoins, as I'm not a memecoin investor. I can only speculate that when BTC price rises, investor expectations increase, but they lack the patience to analyze and invest in promising ecosystems in the market such as Solana, Avalanche, and BNB. They want to own hundreds of millions of tokens, so memecoins fit their criteria ^^