When I was looking for a trustworthy project, I paid attention to these factors: they must have a good whitepaper. They must have MVP on their website, because lots of projects like to write how cool they are, but don't have anything except these pompous words. Their employees should have profiles on Linkedin, for example, cause scammers are revealing their personality and often. Their groups on the social networks are active and not filled with bots and fakes. Also I checked their profile on GitHub. You can check up Cryptics - a forecasting platform which does use 100% AI. Their project does satisfy with all these requirements. And the project trip map is in accordance with the team's performance. ICOs are said to be successful if they reach hardcap.