The market is definitely getting saturated, especially in certain fields, and it is inevitable that many will fail along the way. Can't blame companies for wanting to cash in, but as an investor, you need to be very cautious when selecting which projects to invest in. Potential is there to make big bucks, but it won't all be smooth sailing. Gone are the days of every newly released coin jumping up immediately when it hits the markets. In general investors have become considerably more selective, it's the same as any new investment opportunity, at the beginning the money is flowing in, but once doubt starts to set in, the easy money days are done.