In running a business you must first seek for knowledge,secondly you must have that self trust,capacity,then think of something lucrative that buys the heart of people,your products must be different,for me i see business as a competitive market,so your ideas must be unique,and also don't forget to take the environment into consideration when packaging your products,not all hands are equal.
When planning to start a business, the very first step is to have the capital, even if it's small, just have something. This is because acquiring knowledge without having the capital to actualize this knowledge or make this knowledge to become a reality, is simply a waste of time.
Human forget easily, what we knew some year back, many find it difficult to remember.
So the next step after have capital is to then acquire the knowledge, both the theoretical and practical knowledge. After which one develops on this knowledge by refining it the more, after which he/ she starts the business. Getting the capital first is the most vital step this is because all the step above requires money none is for free.